RURALYOUTH E-LEARNING PLATFORM

INTRODUCTION

This online web basis platform is open and is able to be used daily by students who would like to be rural entrepreneurs in a rural tourism destination through their own teaching experience and training.

A RURAL ENTREPRENEURSHIP TRAINING MODULE PLATFORM is a significant tool for providing young individuals who would like to become rural entrepreneurs with the required skills and competencies to professionally design and create unique business concepts in rural areas. 

 This RURAL ENTREPRENEURSHIP TRAINING MODULE PLATFORM  will increase their competitiveness and employability levels in the rural labour market. It will equip learners with the necessary knowledge, skills, and competencies to build their own businesses with equality, respect and support.

The training platform on RURAL ENTREPRENEURSHIP is available on an online platform, together with a set of exercises, an extra information section and other resources that will complement the training course. You may find the detailed structure of the training course below:

A RURAL ENTREPRENEURSHIP TRAINING  PLATFORM MODULE STRUCTURE

 

MODULE-1                                                                                                      PARTNER: ProEduca (CZ)

Module Name

Outcomes

Competences acquired

Rural Tourism Awareness

-Understanding the "big picture" of tourism in rural areas

-Comprehending the role and importance of the rural tourism

-Understanding the potential, development, trends, and future of the rural tourism

- the ability to distinguish among the rural tourism terminology

-overall overview of the general content of rural tourism

 

Topics of Rural Tourism Awareness

 

1. Tourism in rural areas and its diversity

2. Role of architecture, history and culture and its importance in tourism

3. Tourism and Biodiversity

4. Mass tourism versus alternative tourism, Anti-tourism

 

 

MODULE-2                                                                                                                       PARTNER: STU (SK)

Module Name

Outcomes

Competences acquired

Architecture & Rural Tourism

 

-Understanding the role of architecture as a tourism attractor in rural areas

-Comprehending the importance of rural architectural heritage protection

-Understanding the potential of high-quality and site-related architecture for rural entrepreneurship

 

 

-Having successfully completed this module, the student will gain knowledge on the principles of developing rural entrepreneurship using the potential of rural architectural heritage and new high-quality and site-related architecture.

 

Topics of Architecture & Rural Tourism

 

1. Rural architecture typology

2.  Vernacular architecture

3. Architectural heritage - protection and new uses for tourism

4. Contemporary rural architecture

 

 

MODULE-3                                                                                                                          PARTNER: UWM (PL)

Module Name

Outcomes

Competences acquired

Landscape Planning

- Understand the relationship between the development of rural tourism and planning of landscape structure as well as the protection of rural landscape

-Make decisions related to planning and management of the landscape in rural areas and in the tourism enterprise

-Introduce changes to public spaces in rural areas related to increasing the quality of tourist infrastructure and the possibilities of improving the economic situation of the rural community and tourist entrepreneurs

 

 

-The student will be able to assess the need for the development of public spaces in the countryside/tourism infrastructure in terms of the development of tourism and, on the other hand, the protection of landscape values.

 

Topics of Landscape Planning

 

1. Planning of areas with a tourism function in villages, considering landscape values

2.   Management of tourism infrastructure in the countryside

3. Introducing ecological elements in the planning of tourism infrastructure

4. Assessment of the increase in the value of a tourism enterprise after introducing changes in the tourism space in the countryside and the enterprise's surroundings

 

 

MODULE-4                                                                                                                       PARTNER: ESOGU (TR)

Module Name

Outcomes

Competences acquired

Rural Tourism Entrepreneurship and Business Models

-Getting knowledge about entrepreneurship, types of entrepreneurship and general principles

- Getting knowledge about rural tourism entrepreneurship and examples.

- Getting knowledge about creating a business model and rural entrepreneurship practices.

 

 

- This module will be a guide for rural tourism entrepreneurs to learn the basic principles and create a business model. Young people who complete this module will gain the ability to create a business model as well as entrepreneurship principles.

 

Topics of Rural Tourism Entrepreneurship and Business Models

 

1.Entrepreunership and Principles

2. Rural Tourism and Entrepreneurship

3. Business Models and Implementations

4. How to create business models for Rural - Elements and Needs

 

 

MODULE-5                                                                                                                               PARTNER: VDU (LT)

Module Name

Outcomes

Competences acquired

Rural Tourism Marketing

-Understand the key elements of rural tourism marketing strategy and how to develop such a strategy

- Understand the stages of the product life cycle and how to develop new rural tourism products for a unique experience development

- Understand the principles of heritage marketing and place

-Understand the principles of promotion and marketing channels

- This module is an introduction to the principles of rural tourism marketing. Having successfully completed this module, participants will gain knowledge of rural tourism marketing and the possibilities of its application to their rural tourism business.

 

Topics of Rural Tourism Marketing

 

1. Rural tourism marketing strategy

2. Sustainable marketing tools for a unique experience development

3. Development of new rural tourism products, Product life cycle

4. Heritage marketing and Place

5. Promotion and Marketing channels

 

 

MODULE-6                                                                                                                               PARTNER: EBB (TR)

Module Name

Outcomes

Competences acquired

Rural Alliance for Entrepreneurs

-Understanding the necessity of organizational work in rural areas

- Understanding the importance of rural alliance for entrepreneurship

- Comprehending the benefits of rural entrepreneurship for local development

- The student will have knowledge of the requirement of the local alliance for rural entrepreneurship

 

Topics of Rural Alliance for Entrepreneurs

 

1.  Alternative opportunities for local development

2.  Organizational studies in rural tourism

3.  Evaluation of regional potential in rural areas for entrepreneurs

 

 

 

 

 

 

"Funded by the Erasmus+ Programme of the European Union. However, European Commission and Turkish National Agency cannot be held responsible for any use which may be made of the information contained therein."